Media training is essential for any organisation that uses publicity. Gaia Consult’s media training will equip you to project the most effective, succinct and targeted messages. No matter what the media – print, TV, radio, online – our team can help make sure that your representatives deliver the right message at the right time to the right people. We can tailor our training sessions to suit the level of staff (CXO, middle management or specialist), the sector (PR, operations, management) and industry. All our training is offered on an individual basis (even in group sessions) with full interactive coaching and a follow-up DVD of the trainee interview sessions.
We offer half- or full-day sessions covering the following:
- Media selection
- Message identification
- Pre-interview preparation
- Narrative techniques
- Interview skills
- Dos and don’ts
- Real life interview practice
- Guidance and feedback
Our training helps you build confidence in speaking to the media while boosting relationships with editors, broadcasters, producers and journalists.
One of our principals is Jeremy Torr who has media-trained XEOs at Tier 1 MNCs such as Hitachi, Unilever, OANDA, Paypal, DNV-GL, CenturyLink, Toshiba, Red Hat and more. Edited and written for Aviation, Biotech, Finance, Computer, Travel, Technology, Transport media. Worked across cultures in print, digital and broadcast in UK, Singapore, Australia.
This is what a few of our trainees have said of the training.
“You were a great teacher, coach and motivator. Thanks again Jeremy.”
– Gery Messer, MD CenturyLink AsiaPac
“This was the best media training session I have been to; so much practical advice.”
– Sher Afzal Mazari, EA Director Unilever SE Asia
“Today was a very useful session; you asked some really challenging questions for me!”
– Fumio Otani, MD Toshiba Asia Pacific
“Really good feedback. I learned a lot about interview technique.”
– S Ramakrishnan, Area Manager, Hitachi HDS
Get in touch with us to find out how we can help you become more media savvy than ever!